agron, inc. is the official licensee for adidas America for the hat, bag and sock categories.


Founded in 1993, AND 1 makes basketball footwear and apparel for players with serious game. The company that first made its mark in the apparel industry with a line of “in your face” trash talk tee shirts now offers a complete product line for basketball players, including on-and off-court performance shoes, shorts, tees, sleeveless tees, pants, team uniforms, licensed collegiate gear and accessories. AND 1 endorsers include Monta Ellis of the Golden State Warriors and star of AND 1 Mix Tape™ Volume 1, Rafer Alston of the Houston Rockets.

AVIA, the leader in endurance sports products, has designed footwear for serious athletes since their inception in 1979. Known for developing innovative shoe designs that have revolutionized the athletic footwear market including the Cantilever® Heel, the Anatomical Cradle and Fõm™ Technology, AVIA is passionate about quality. With a rich history in running and triathlon, AVIA is accepted by the American Podiatric Medial Association.
www.avia.com

Featuring the men’s and junior apparel lines from the ultimate watersports brand known for wetsuits, pfds, boardshorts, swimwear, snorkeling equipment, and other watersport related products.



DAKINE manufactures top quality packs, bags and accessories designed for action sports and outdoor enthusiasts. DAKINE also produces a line of girls' packs, bags and accessories that keep both fashion and function in mind.
www.dakine.com

Ergophobia: An intense or abnormal fear of work, corporate America, cubicles, commuting, and living a lifestyle marked by lack of originality or distinction. In an effort to combat this fear, friends Rob Sickel & Pete DiSpirito launched Ergophobia in 2005 to design innovative surf and skate apparel and accessories for men and women sans corporate bureaucracy. Based in New Jersey with a satellite office in southern California, Ergophobia creates a range of high quality tees, boardshorts, fleece, denim, wovens, and accessories.
www.ergophobia.com

FEW New Zealand is a men’s and women's clothing collective with its roots in 3 Islands in the middle of the South Pacific. The soul of FEW lies in surfing, skating and boarding but it’s less about the action and more about the snapshots of the people who share in the passion – their experiences, their language and their unique observations of the moment. Nowhere in the world do the locals enjoy the same outlook on life as the people of New Zealand. FEW is all about the experiences of the people who share our passions. So check out FEW and more importantly the story FEW has to tell.


Fire is a Los Angeles-based junior apparel company specializing in cutting-edge sportswear, dresses and denim for the young, modern and fashion-forward consumer.
www.firela.com or www.firejeans.com


With a solid history in the surf market, Freestyle manufactures performance and lifestyle watches for action sports men and women.
www.freestyleusa.com

Using a proprietary, patent-pending process, Green Foam Surf Blanks successfully created the world’s first-ever recycled polyurethane foam surfboard blank in November 2008, a feat widely considered impossible throughout the surf industry. Producing eco-friendly foam blanks that are as durable and high performance as all modern day shapes and materials, Green Foam Blanks has already provided blanks to some of the industry’s top surfboard manufactures, including Matt Biolos, Channel Islands, Rusty, Doc, Timmy Patterson and Pat Rawson. Green Foam Blanks are manufactured at Just Foam in Oceanside, Calif.
www.greenfoamblanks.com

 
The International Association of Skateboard Companies (IASC), a non-profit organization that represents the united voice of the skateboard industry to the outside world, was founded in 1994. With the hiring of current executive director, John Bernards, in 2003, IASC was restructured into the organization that founded Go Skateboarding Day on June 21, 2004. Driven by skate industry leaders, IASC strives to promote skateboarding and increase participation and education of skating.
www.skateboardiasc.org

Go Skateboarding Day, held June 21st of every year, is the official holiday of skateboarding. Event locations are disclosed at local skate shops and on www.goskateboardingday.org, where you will also find info on how to create your own event, fundraiser or rally, among other things. While the holiday grows, the mission remains the same: Go skateboarding and have fun!
www.goskateboardingday.org

K. Bell Socks, a leader in the socks and hosiery industry, was founded in 1982 by Karen Bell. Manufacturing socks for men, women and children; K. Bell is recognized for its cutting-edge styles and top quality products. Styles range from everyday cotton socks to high-end cashmere and bright holiday-inspired designs. The company currently manufactures fashion leg wear under the brands K. Bell, l.e.i., Laurel Burch, The Girls.
www.kbellsocks.com

Lightning Bolt is a collection of men’s and women’s apparel inspired by both original and modern concepts from the worlds of surf and skate. Lightning Bolt’s fashionable and functional collection offers various styles created by a young and experienced team of designers who are inspired by the true spirit of soul surfing and its riders’ raw and passionate lifestyles.

The Lucky Brand Foundation, created by Lucky Brand founders Gene Montesano and Barry Perlman, is committed to bringing happiness, comfort and hope to disabled children. The Foundation believes that its donations can truly impact the quality of life and well-being of children and hopefully, make a difference in their lives. Since its inception eleven years ago, the Foundation has been successful in raising almost $8 million for various children's charities.

Matisse footwear perfectly complements the season's fashions with its
trend-setting designs and meticulous craftsmanship. The collection is
created with the perfect balance of beauty, utility and comfort.
www.matissefootwear.com

Coined as "the wave beyond," Mavericks inspires hardcore athletes to face the unpredictably raw power of Mother Nature, and stirs the souls of those who aspire to challenge their own limits. This year’s waiting period was from December 7, 2007-March 31, 2008. On Friday, January 11, 2008, legendary big-wave surf pioneer and contest director, Jeff Clark sent out the greenlight alert, giving 24 of the best big-wave surfers 24 hours to descend on Half Moon Bay, Calif. By the end of day Saturday, January 12, 2008, a Champion was crowned-24 year old, San Clemente native, Greg Long.
www.maverickssurf.com

Designed in Los Angeles, inspired by the world, MEK Denim produces incredible fitting hand-crafted denim for men, women and kids and has recently launched sportswear for men and women. The collection retails from $98 to $215 and is sold at better department and specialty boutiques in the U.S., Japan, Korea, Germany, Indonesia and Canada.
www.mekdenim.com

Known as a leader in contemporary outdoor footwear, Merrell is
redefining outdoor apparel with the launch of Merrell Apparel. Merrell Apparel is the ultimate blend of modern design combined with outside performance.
www.merrell.com

Restricted Footwear appeals to trendsetting teens as well as the contemporary modern woman. The collection of shoes includes couture inspired wedges, sandals, comfortable heels and boots for every season.

Pure Energy is a trend-driven plus-size sportswear collection sold exclusively at Target and Target.com




Established in 2008 with a mission of “paving the streets with surfboards,” ReSurf is a first-of-its-kind systematic solution to clean surf industry waste. With numerous drop off locations and bio-diesel trucks for scheduled pickups, ReSurf offers both surfers and shapers two convenient methods to recycle their old boards, wet suits and manufacturing waste. Highlighting its unique recycling methods, ReSurf invented a unique process of recycling used surfboards into asphalt suitable for paving city roads, as well as recycling neoprene from used wet suits into yoga mats. ReSurf is endorsed by leading surf industry organizations, including SIMA and the Surfrider Foundation.
www.resurf.com

 
Rocket Dog Brands LLC is an internationally recognized footwear brand offering women’s, men’s and children’s footwear with distribution in North America, Central America, Europe and the Middle East. The collections are sold at leading department stores, specialty boutiques, surf shops and online retailers worldwide. The Rocket Dog brand is synonymous with the independent, free-spirited vibe of a new pop culture generation. Flirty and fun. Casual and cute. Hip. Edgy. Confident. Footwear that’s not boring!
www.rocketdog.com

RYKÄ creates well-designed fitness products exclusively for women. Originally launched in 1987, RYKÄ’s athletic and lifestyle footwear and apparel collections feature products with outstanding fit and exceptional comfort. Every RYKÄ style combines technical performance with modern design details. In early 2008, RYKÄ signed on Kelly Ripa as its official spokesperson. The Kelly Ripa Collection for RYKÄ will be available beginning in fall 2008.
www.ryka.com

The TREW customer is first on the tram and knows what it means to earn their turns in the backcountry. He is friends with the locals wherever he goes and knows that being TREW means being who you are and doing what you love; and above all having fun. Trends come and go, but the fun of being on the mountain with friends remains a TREW constant. TREW provides men’s outerwear that combines the technicality and comfort needed to stay on the mountain from sun-up to sun-down while adding style to take you into the night.

 
Born in 1989, Triple Five Soul originated as a humble storefront in New York City's Lower East Side. Originally entitled with a tongue-in-cheek reference to one of the then-popular telephone party lines, T5S quickly became a focal point for a multi-faceted, quickly emerging cultural movement. The company's forward-thinking design integrity has had a tremendous and lasting influence on the international creative underground. Today, its design of global lifestyle apparel, accessories and footwear continues with dedication to affirming individuality, personal culture, style and soul.

Waveyard will be an unprecedented outdoor adventure super park featuring residential, resort, retail and entertainment experiences located outside of the Phoenix metro area. Scheduled to break ground in 2007, Waveyard touts some of the most revolutionary wavepool surf technology in addition to a world class whitewater course, rock climbing, fishing, mountain biking, diving, skatepark, and an outdoor amphitheatre.
www.waveyard.com